Blog
In today's competitive business landscape, generating leads is just the first step towards success. The key lies in identifying which leads hold the most potential and focusing your efforts on nurturing them. This is where lead scoring becomes a game-changer. Lead scoring is a systematic approach that allows you to
Does opening a piece of ‘snail mail’ seem archaic to you? Do you find your mail box overstuffed with ‘junk mail’? Wonder if the billions of pieces of direct mail sent out each year have any positive impact? Do you think stamped paper delivered by U.S. Postal Service (founded in
Most people think that NCOA is just for Direct Mail, but did you know that NCOA processing can greatly improve your match rates on phone appends, email appends, and demographic appends? Typically, about 20% of households move each year. Keeping track of move updates and data changes is a constant challenge for companies.
About 20% of the country moves every year and 80% of those movers fill out a change of address card with the post office. The post office requires NCOA every 90 day for postal discounts because they save money on processing incorrectly addressed mail but when is it worth it
The view of printing is changing and in some cases for the better; it is something worth looking at. Airbnb a popular website for people look to rent lodging just distributed 18,000 copies of a quarterly magazine called Pineapple. This is interesting, a digital property going traditional print. “Nothing communicates premium
We get calls all the time asking us to update a change of address or change where mail is being delivered. Unfortunately, we cannot edit the USPS’s Move database but we can point you in the right direction. Often it is a case where a child has moved to college
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